The problem.
Every "AI clipper" on the market was built for a different audience: short scripted videos, brand teams, marketers. The cuts felt mechanical. The captions felt corporate. The schedulers were built for "thought leaders" with one channel.
None of it was built for the people refreshing the VOD at 3am because a streamer just went offline and the first clipper to post a banger gets the views. None of it was built for streamers grinding eight-hour livestreams hoping one clip breaks them out.
The bet.
We took a side. Clipping and streaming are real work. They deserve a tool that respects the hustle. Every feature, every default, every late-night decision answers to two questions: does this help clippers make money faster, or help streamers go viral? If not, it doesn't ship.
The result.
Before Clipbait was a product, we hand-edited Russell Brand's Rumble broadcasts and posted clips directly to his page. 75M+ impressions through pure manual work. Every editing principle, hook instinct, and timing pattern we learned is now baked into the Clipbait AI — so any streamer can replicate what we did for Russell. James O'Keefe, RFK Jr., MAHA Action, and The Epoch Times run their clip page operations on us. Tens of thousands of clippers run the smaller clip pages that make the creator economy actually work.
The future.
We're partnering with Rumble on a deeper integration. The platforms the big tools ignore are the platforms our audience already lives on. We're going to keep doubling down on that. Kick, Ganjing, X video, Rumble Shorts. First-class everywhere.
Welcome in.
If you clip for a living, or you stream and want to finally pop, you're who Clipbait is for. Start free. Cancel any time. Email us anytime, the founder reads every message.
— Spirit and the Clipbait team